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INTEREST CATEGORY: INNOVATION AND TECH
POSTING TYPE: TOCs

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Digital Engagement on Social Media: How Food Image Content Influences Social Media and Influencer Marketing Outcomes
—Annika Abell and Dipayan Biswas [] []

Content That Engages Your Customers: The Role of Brand Congruity and Promotions in Social Media
—Elisa Montaguti, Sara Valentini, and Federica Vecchioni [] []

Let’s Laugh ÂÜÀòÉç¹ÙÍøt It! Using Humor to Address Complainers’ Online Incivility
—Mathieu Béal, Yany Grégoire, and François A. Carrillat [] [Google Scholar]

Rage Against the Machine: Experimental Insights into Customers’ Negative Emotional Responses, Attributions of Responsibility, and Coping Strategies in Artificial Intelligence–Based Service Failures
—Giulia Pavone, Lars Meyer-Waarden, and Andreas Munzel [] []

The Effects of Cultural Differences on Consumers’ Willingness to Share Personal Information
—Christopher Schumacher, Felix Eggers, Peter C. Verhoef, and Peter Maas [] []

The Effect of Mobile Payments on Retailer Firm Value: The Moderating Role of Promotions, Customer Segment, and Rollout Strategy
—Simbarashe Pasirayi and Patrick B. Fennell [] []