Psych Mar
Introduction
Psychology & Marketing, 40(1)
POSTING TYPE: TOCs
SPECIAL SECTION: THEORETICAL AND EMPIRICAL PERSPECTIVES ON THE PSYCHOLOGY OF DIGITAL NATIVES AND NEW-AGE TECHNOLOGIES
Guest Editors: Nisreen Ameen, Sameer Hosany and Babak Taheri
Social isolation and social anxiety as drivers of generation Z’s willingness to share personal information on social media
—Teidorlang Lyngdoh, Dahlia El-Manstrly, Krishnan Jeesha [Google Scholar]
Influencer marketing: When and why gen Z consumers avoid influencers and endorsed brands
—Debasis Pradhan, Abhisek Kuanr, Sampa Anupurba Pahi, Muhammad S. Akram []
Resolving the complexity in Gen Z’s envy occurrence: A cross‐cultural perspective
—Nazan Colmekcioglu, Bekir Bora Dedeoglu, Fevzi Okumus [Google Scholar]
REGULAR ISSUE ARTICLES
Attitudes toward protecting endangered species: The impact of perceived physical attractiveness of animals and political ideology
—Richard J. Harnish, Rajan Nataraajan, Piotr Tarka, Frederick J. Slack []
Enjoyment or autonomy? The interactive effect of brand ritual and brand personality on consumer purchase
—Yaxuan Ran, Echo Wen Wan []
How companies use typeface design to engage consumers in charitable activities
—Xing-Yu (Marcos) Chu, Dickson Tok, Xiaoyu Zhou, Xi Chen []
Social media in marketing research: Theoretical bases, methodological aspects, and thematic focus
—Fangfang Li, Jorma Larimo, Leonidas C. Leonidou []
The effect of product touch information and sale proneness on consumers’ responses to price discounts
—Atefeh Yazdanparast, Monika Kukar-Kinney [Google Scholar]
“Alexa, lock my front door”: An empirical study on factors affecting consumer’s satisfaction with VCA‐controlled security devices
—Emi Moriuchi [Google Scholar]
Heart rate variability in marketing research: A systematic review and methodological perspectives
—Shobhit Kakaria, Enrique Bigné, Vincenzo Catrambone, Gaetano Valenza []
How songs from growing up and viewers’ attachment styles affect video ads’ effectiveness
—Carlos J. S. Lourenço, Giuliana Isabella, Willem Verbeke, Khoi Vo, Angelika Dimoka, Richard P. Bagozzi [Google Scholar]