Sustainable Tourism
Introduction
Resources for a Global Travelling Responsibly, Edited book; Expression of interest deadline 5 Jan 2023
INTEREST CATEGORY: SECTORS
POSTING TYPE: Calls: Other
Author: Pantea Foroudi
Invitation to contribute
Sustainable Tourism: Resources for a global travelling responsibly, Palgrave
User-generated content (UGC) has been created with an overwhelming power through social media and has completely changed the way different parties perceive different territories, particularly from a contemporary tourism marketing perspective. The research in communication and marketing studies shows that user-generated content and user-generated brand content are not equal in terms of how they affect users, because some digital players are looked to for advice by their peers (opinion leaders, influencers), therefore using such mechanisms to influence their content distribution to other users. People are in fact increasingly forming their own images of various territories and tourist destinations based on Facebook posts, tweets, images on Instagram, Flickr and Pinterest. The number of tourists attracted by a specific image have an influence on territorial dynamics, especially considering both the pros e.g. inclusive economic growth, sustainable tourism behaviour and cons (negative aspects of over tourism, etc.) of significant variations. To have a full picture of the changing dynamics of the territory, we should not ignore communication mechanisms in the broader analysis and this is more important in a sustainable development perspective of the territories.
Sustainable tourism, in fact, should integrate environmental, social, and economic issues into global tourism operations. Sustainable tourism should raise both the collective and the individual consciousness regarding issues such as the climate, atmosphere, water, wildlife, habitat, human, and tourism. In fact, these problems are mostly relevant to environmentally irresponsible human behaviours. Scholars agree that the problematic factors can be surely managed and solved by re-thinking human behaviours, following an environmentally-sustainable way. In fact, while millennials are concerned about the sustainable society, they borrow from the future by prioritising prosperity today and imposing the cost on the next generation. The next generation of human civilisation is reliant on sustainable development goals and sustainable Earth to connect the prosperity of people and the welfare of the planet. The current challenge is how to think beyond and outside current limitations to understand how to use and manage planetary resources, not just for the short term but with a view to future need (sustainable development goals, 2022).
If you are interested, please contact Pantea Foroudi (P.Foroudi@mdx.ac.uk) by 5 Jan 2023
Full Submission: 1 June 2023