Psych Mar

Introduction

Psychology & Marketing, 39(12)

INTEREST CATEGORY: CONSUMER BEHAVIOR
POSTING TYPE: TOCs


SPECIAL SECTION: CONSUMER ENGAGEMENT AND STRESS

Guest Editors: Linda Hollebeek, Wafa Hammedi and David Sprott

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Relating the dark side of new‐age technologies and customer technostress
V. Kumar, Bharath Rajan, Uday Salunkhe, Shreekant G. Joag []

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