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INTEREST CATEGORY: MARKETING AND SOCIETY
POSTING TYPE: TOCs

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A Goods-Dominant—Service-Dominant Perspective on Counterfeiting
—Sudeep Rohit and Kumar Rakesh Ranjan [] []

Factors Affecting the Adoption of Slow Fashion – An Exploratory Study of Multiple Stakeholders
—Sakhhi Chhabra, Sumita Sindhi, and Merlin Nandy [] []

Critical Review of Children Consumer Protection National Policies
—Andrea Lučić, Marija Uzelac, and Nikolina Vidović [] []

Post-COVID-19 Consumers’ Cautious and Virtuous Mindsets: New Marketing Opportunities for Positive Social Change
—Banwari Mittal and Arch G. Woodside [] []

Socially Responsible Marketing (SRM): Broader, Deeper, and Ever Greater
—Gene Laczniak and Clifford Shultz [] []

Broadening the Definition of Socially Responsible Marketing
—Linda Ferrell and O.C. Ferrell [] []

“Socially Responsible Marketing” To, With, and For Impoverished Populations
—Nicholas J.C. Santos [] []

Socially Responsible (Macro-Social) Marketing
—Ann-Marie Kennedy and Johnpaul Smith [] []

Socially Responsible Marketing: A Moving Target in Need of a Normative-Ethical Doctrine
—Alexander Nill [] []

Socially Responsible Marketing: Toward Aligning Dharma (Duties), Karma (Actions), and Eudaimonia (Well-Being)
—Jagdish N. Sheth and Atul Parvatiyar [] []

Building on a Long Needed Seminal Contribution
—Stanley J. Shapiro [] []

Transformative Luxury Research (TLR): An Agenda to Advance Luxury for Well-Being
—Wided Batat [] []

Addressing the Cause-Related Marketing Paradox for Luxury Brands to Increase Prosocial Behavior and Well-Being
—Sukhyun Kim, Kiwan Park, and L. J. Shrum [] []

The Role of Luxury in Rituals and Its Transformative Potential for Consumer Well-Being
—Courtney Nations Azzari, Charlene A. Dadzie, and Stacey Menzel Baker [] []

Love Luxury, Love the Earth: An Empirical Investigation on How Sustainable Luxury Consumption Contributes to Social-Environmental Well-Being
—Chu-Yen Pai, Debra Laverie, and Ashley Hass [] []

Consumers’ Cooperation with Sustainability Programs: The Role of Luxury Branding and Profit Motive Attribution
—Ning Chen and Francine Espinoza Petersen [] []

Broadening the Concept of Luxury: Transformations and Contributions to Well-Being
—Hélène Cristini, Hannele Kauppinen-Räisänen, and Arch G. Woodside [] []

Book Review

A History of Advertising: The First 300,000 Years by Jef I. Richards
—Terrence H. Witkowski []