J Bus Ind Mar
Introduction
Journal of Business & Industrial Marketing, 37(12)
INTEREST CATEGORY: INTERORGANIZATIONAL
POSTING TYPE: TOCs
Integrating supplier innovation in the fuzzy front end: based on an analysis of the task environment
—Na Li, XuDong Pei []
Seeds of demand-side legitimacy: when do existing companies procure from B2B startups?
—Safal Batra, Vishal K. Gupta, Sunil Sharma, Rahul Yadav []
Salesperson’s spiritual response to job burnout: the role of karma and the moderating impact of thought self-leadership
—Ramendra Singh, Rakesh Kumar Singh, Keerti Shukla []
The red and green signals for industrial salesforce: testing an integrated framework
—Muhammad Ishtiaq Ishaq, Huma Sarwar, Arif Azeez Ansari, Roheel Ahmed Siddiqi []
Impact of bundling on the omnichannel supply chain under price competition
—Sarat Kumar Jena []
Social capital impact on mass customization capability and innovation capabilities: the mediating role of absorptive capacity
—Mahmoud M. Migdadi []
Configuring the governance and management of strategic networks for higher performance
—Douglas Wegner, Marcelo Fernandes Pacheco Dias, Ana Cláudia Azevedo, Diego Antonio Bittencourt Marconatto []
Translating leader sustainability orientation into green supply chain integration: a missing link of green entrepreneurial orientation
—Taiwen Feng, Zhiyi Li, Haiqing Shi, Wenbo Jiang []
Adaptive marketing capabilities, market orientation, and international performance: the moderation effect of competitive intensity
—Caroline Kalil Reimann, Fernando Manuel Pereira de Oliveira Carvalho, Marcelo Pereira Duarte []
Assessing the antecedents and outcomes of salesperson’s psychological capital
—Bindu Gupta, Rakesh Singh, Sandeep Puri, Pankaj Singh Rawat []
Does the type of sales position matter? A multi-group analysis of inside vs outside sales
—Lucy Matthews, Diane Edmondson []
Understanding the influence of business strategy in corporate social responsibility: evidence from Chinese firms in Africa
—Gutama Kusse Getele, Tsitaire Jean Arrive, Xiong Ruoliu []
How global mindset drives innovation and exporting performance: the roles of relational and bricolage capabilities
—Chia-Wen Chang, Heng-Chiang Huang []