Intl J Pharma Healthcare
Introduction
International Journal of Pharmaceutical and Healthcare Marketing, 16(4)
INTEREST CATEGORY: SECTORS
POSTING TYPE: TOCs
Attitude towards pharmaceutical promotional tools and its influence on physicians’ prescribing behaviour in Sudan
—May Alowi Eldrwish, Osaro Aigbogun, Yusuf Kani, Murali Sambasivan []
Online health information-seeking behaviour: an empirical study of managerial-level employees in Sri Lanka
—Nilani Priyanka Gunasekara, Warnakulasuriya Mahesh Niroshan Fernando, E.A.C.P. Karunarathne []
Beyond QALYs and DALYs: factoring in the well-being effects of dietary supplementation with omega-3 fatty acids in dry eye syndrome
—Roger Lee Mendoza []
Influence of word of mouth (WOM) in physician selection by the patients in Bangladesh
—Md. Noor Un Nabi, Fatema Tuj Zohora, Farzana Akther []
Attracting a geographically diverse patient base: who is willing to travel for hospital care?
—Michele Thornton, Lindsey Howard, William Marty Martin []
Conceptualising and measuring experiential health-care services: role of consumer involvement
—Hardeep Chahal, Kamani Dutta, Asha Rani []
Patient engagement behaviors in hospitals: the role of word of mouth and patient helping behaviors
—Majid Fattahi, Milad Farzin, Marzie Sadeghi, Rosha Makvandi []
The impact and success of health-care-related social media usage – pre- and post-COVID analysis
—Mallika Srivastava, Madhur Raina []