J Poli Mar
Introduction
Journal of Political Marketing, 21(3/4)
POSTING TYPE: TOCs
Political Marketing and the Election of 2020
Introduction: Political Marketing and the Election of 2020
—Jody C Baumgartner [] []
A Long Story Short: An Analysis of Instagram Stories during the 2020 Campaigns
—Terri L. Towner & Caroline Lego Mu簽oz [] []
Marketing Female Candidates as Women: Gender and Partisanships Influence on Issue Discussion on Twitter in 2020
—Heather K. Evans [] []
Tipping the Twitter vs. News Media Scale? Conducting a Third Assessment of Intermedia Agenda-Setting Effects during the Presidential Nomination Season
—Bethany Anne Conway, Eric Tsetsi, Kate Kenski & Yotam Shmargad [] []
An Application of Psychological Reactance Theory to College Student Voter Registration and Mobilization
—Tobias Reynolds-Tylus & Dan Schill [] []
Candidate Evaluations and Social Media Following during the 2020 Presidential Campaign
—Kate Kenski, Dam Hee Kim & S. Mo Jones-Jang [] []