J Hist Res Mar
Introduction
Journal of Historical Research in Marketing, 14(4)
POSTING TYPE: TOCs
Cruising through advertising: cruise ship brochure advertising in the late twentieth century
—Andrew Cardow []
Modernity, beauty and the Swedish way of life: lifestyle marketing in Stomatol toothpaste advertisements, 19101940
—Lauren Alex O Hagan []
Between persuasion and courtesy: Polish press advertising, ca. 18501939
—Izabella Parowicz []