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INTEREST CATEGORY: CONSUMER BEHAVIOR
POSTING TYPE: TOCs

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Challenges and opportunities of brand corporate social responsibility classification: A review, new conceptualization and future research agenda
—Ashok A. Prasad, Ravi Shekhar Kumar []

Past, present and future of mobile financial services: A critique, review and future agenda
—Shelly Gupta, Sanjay Dhingra []

Exploring the patterns in political consumption: A review and identification of future research agenda
—Dawn Yi Lin Chow, Ga-Eun (Grace) Oh, Amitabh Anand []

When does the price presentation order impact choices? Dispositional and situational moderators for the price order effect
—Sudipta Mukherjee []

Impact of mixed bundling type on consumers’ value perception
—Nan Li, Jae-Do Song []

Value cocreation in livestreaming and its effect on consumer‐simulated experience and continued use intention
—Cindy Yunhsin Chou, Ja-Shen Chen, Shao-Kai Lin []

Exploring responses to differing message content of pictorial alcohol warning labels
—Louise M. Hassan, Sara Parry, Edward Shiu []

How do consumers perceive open‐source seed licenses? Exploring a new credence attribute
—Lea Kliem, Hendrik Wolter []

It is better with a shade of blue! Consumer evaluation of unisex extension of brands
—Nivedita Bhanja, Ritu Mehta []

Pointing fingers and holding hands: Effects of collaborative and confrontational NPO approaches on households’ consumption and donation decisions
—Nicholas Arnold [Google Scholar]

How to identify product defects and segment consumer groups on an online auto forum
—Bing Sun, Hongying Mao, Chengshun Yin []

Influencer endorsement posts and their effects on advertising attitudes and purchase intentions
—Carolina Herrando, María José Martín-De Hoyos []

An innovation resistance theory perspective on home service applications: The moderating role of country context
—Poonam Kumar, Sumedha Chauhan, Mahadeo. P. Jaiswal []

Determinants of selection behavior in online distribution channels for fresh food
—Junhwa Choi, Sungsoon Jang, Jae Young Choi []

The effects of self‐awareness on consumer evaluation of experiential creation
—Bora Min, Cheryl Wakslak []

How augmented reality media richness influences consumer behaviour
—Inês Pessoa de Amorim, João Guerreiro, Sara Eloy, Sandra Maria Correia Loureiro []

Appearance‐related possessions and the transition to retired life
—Lina M. Ceballos, Nancy Hodges []

Consumers going online for big‐box retailers: Exploring the role of feeling disconnected during a pandemic
—Song-yi Youn, Md. Rafiqul Islam Rana, Caroline Kopot []

Bias‐driven marketing that instigates pledging to a crowdfunding campaign: An experimental consideration of behavioral anomalies
—Theerthaana Panneerselvam, C. Joe Arun []

Perceived economic mobility increases subjective well‐being when perceived social support opens the door for others
—Yongju Kwon, Youjae Yi, Sara Kim []

Segmentation of collaborative consumption consumers: Social identity theory perspective
—Agnieszka Małecka, Maciej Mitręga, Gregor Pfajfar []

Luxury brand attachment: Predictors, moderators and consequences
—Anwar Sadat Shimul, Ian Phau []

Unlocking consumer consideration set size formation for luxury services: A study of self‐identification, brand status and anticipated emotions
—Vida Siahtiri, Aron O’Cass, Nazia Nabi []

The determinants of retail customers’ purchase intent
—Choukri Menidjel, Anil Bilgihan [Google Scholar]

Can initial trust boost intention to purchase Ayurveda products? A theory of consumption value (TCV) perspective
—Debarun Chakraborty, Mujahid Siddiqui, Aaliyah Siddiqui []