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J Nonprofit Pub Sector Mar

Introduction

Journal of Nonprofit & Public Sector Marketing, 34(10)

INTEREST CATEGORY: SECTORS
POSTING TYPE: TOCs


Preventing Littering: It’s Not All about Sticks!
Yara Almosa, Joy Parkinson & Sharyn Rundle-Thiele [] []

A Stakeholder Perspective on the Market Orientation of Swiss Nonprofit Organizations
Sophie Hersberger-Langloh [] []

Can Combined Marketing and Planning-oriented of Community-based Social Marketing (CBSM) Project Successfully Transform the Slum Area to Tourism Village? A Case Study of the Jodipan Colorful Urban Village, Malang, Indonesia
Tri Sulistyaningsih, Jainuri Jainuri, Salahudin Salahudin, Hazel Dapat Jovita & Achmad Nurmandi [] []

The Role of Brand Experience and Student Engagement in the Creation of Brand Equity in a Higher Education Context
Muhammad Waqas [] []

Who Gets the Money? Strategic Orientations and Resource Attraction by Not-for-Profit Organizations
Pratik Modi & Gurjeet Kaur Sahi [] []