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J Con Res

Introduction

Journal of Consumer Research, 49(3)

INTEREST CATEGORY: CONSUMER BEHAVIOR
POSTING TYPE: TOCs


Spending and Happiness: The Role of Perceived Financial Constraints
Rodrigo S Dias; Eesha Sharma; Gavan J Fitzsimons []

Expression Modalities: How Speaking Versus Writing Shapes Word of Mouth
Jonah Berger; Matthew D Rocklage; Grant Packard []

Almost Equal: Consumption under Fragmented Stigma
Christian A Eichert; Marius K Luedicke []

Let Me Show You What I Did versus What I Have: Sharing Experiential versus Material Purchases Alters Authenticity and Liking of Social Media Users
Francesca Valsesia; Kristin Diehl []

Tangential Immersion: Increasing Persistence in Boring Consumer Behaviors
Alicea Lieberman; Andrea C Morales; O N Amir []

Tweets We Like Aren’t Alike: Time of Day Affects Engagement with Vice and Virtue Tweets
Ozum Zor; Kihyun Hannah Kim; Ashwani Monga []

Chronic Consumer Liminality: Being Flexible in Precarious Times
Laetitia Mimoun ; Fleura Bardhi []

Moving, Fast or Slow: How Perceived Speed Influences Mental Representation and Decision Making
Yael Shani-Feinstein; Ellie J Kyung; Jacob Goldenberg []