���������

INTEREST CATEGORY: CONSUMER BEHAVIOR
POSTING TYPE: TOCs

---

Examining the luxury apparel behavioural intentions of middle‐class consumers: The case of the South African market
—Nicole Cunningham, Daniël Johannes Petzer []

What is the glamor of black‐and‐white? The effect of color design on evaluations of luxury brand ads
—Yu Wang, Tao Wang, Wenlong Mu, Yifan Sun []

Lifting the curtain on cultural values, materialism and luxury consumption: Evidence from Jordan
—Eyad Shammout, Steven D’Alessandro, Felicity Small, Tahmid Nayeem []

Fashion influencers on Instagram: Determinants and impact of opinion leadership on female millennial followers
—Salma Jegham, Rym Bouzaabia []

Consumer matching costs to context: Status quo bias, temporal framing, and household energy decisions
—Carrie A. Gill, Stephen A. Atlas, David J. Hardisty, Shawn P. Scott []

Green consumption is both feminine and masculine—Just ask the androgynous consumer
—Diane M. Phillips, Basil G. Englis []

Beyond one size fits all? An experimental study of the effects of stage‐specific interventions to promote ecological online food shopping
—Verena Berger, Linda Burkhalter []

Understanding high‐involvement product purchase through an innovative machine learning approach: A case of housing type choice
—Jaliya Amarasinghe Arachchige, Sara Quach, Eduardo Roca, Benjamin Liu, Alan Wee-Chung Liew, George Earl []

How political identity and attitudinal spillover matter for consumption of place: Evidence from winter migrants in the United States
—Reto Felix, Xiaojing Sheng, Ai Nhan Ngo []

Cultural congruity and extensions of corporate heritage brands: An empirical analysis of time‐honored brands in China
—Luyang Zhou, Michael K. Hui, Lianxi Zhou, Shengxiao Li []

Give where you live: A social network analysis of charitable donations reveals localized prosociality
—Cassandra M. Chapman, Winnifred R. Louis, Barbara M. Masser, Matthew J. Hornsey, Chiara Broccatelli []

The same only different? How a pandemic shapes consumer organic food purchasing
—Stefanie Sohn, Barbara Seegebarth, David M. Woisetschläger []

Fashion, consumer markets, and democratization
—Deniz Atik, Lena Cavusoglu, Zeynep Ozdamar Ertekin, A. Fuat Fırat []

Vertical vs. horizontal presentation formats result in different consumption choices due to construal priming
—Sudipta Mukherjee []

No one is an island: The influence of social crowding on prosocial intentions
—Luqiong Tong, Fengyun He []

Shaping customer brand loyalty during the pandemic: The role of brand credibility, value congruence, experience, identification, and engagement
—Raouf Ahmad Rather, Linda D. Hollebeek, Tan VO-THANH, Haywantee Ramkissoon, Anu Leppiman, Dale Smith []

Someone like me: The role of consumer brand engagement and social identification in the perception of luxury brand users
—Wiktor Razmus, Paweł Fortuna []

The paradoxical role of relationship quality on consumer privacy: Its effects on relinquishing and safeguarding information
—Sabinah Wanjugu, Julie Guidry Moulard, Mona Sinha []

Toward a unified theory of technology continuance: Effects of conscious versus unconscious factors
—Dung Minh Nguyen, Yen-Ting Helena Chiu, Huy Quang Vu, Trieu Nguyen []

The development of reputational capital – How social media influencers differ from traditional celebrities
—Alexandra C. Hess, Sarah Dodds, Nadia Rahman []