Psych Mar

Introduction

Psychology & Marketing, 39(10)

INTEREST CATEGORY: CONSUMER BEHAVIOR
POSTING TYPE: TOCs


Consumer response to online behavioral advertising in a social media context: The role of perceived ad complicity
Tohid Ghanbarpour, Easa Sahabeh, Anders Gustafsson []

The influence of companies’ moral associations on the product consumption experience: The role of moral disgust
Aner Tal, Yaniv Gvili, Moty Amar [Google Scholar]

Explaining how algorithms work reduces consumers’ concerns regarding the collection of personal data and promotes AI technology adoption
Ilaria Querci, Camilla Barbarossa, Simona Romani, Francesco Ricotta [Google Scholar]

The searching artificial intelligence: Consumers show less aversion to algorithm‐recommended search product
Zhaohan Xie, Yining Yu, Jing Zhang, Mingliang Chen []

Product design, social exclusion, and product preference: The mediating role of psychological ownership and the moderating role of product type
Fu Liu, Haiying Wei, Siyun Chen, Haipeng (Allan) Chen []

When sustainability backfires: A review on the unintended negative side‐effects of product and service sustainability on consumer behavior
Diletta Acuti, Marta Pizzetti, Sara Dolnicar []

Online group buying behavior: A study of experiential versus material purchases
James Agarwal, Gopal Das, Mark T. Spence []

Consumers’ identity signaling towards social groups: The effects of dissociative desire on brand prominence preferences
Maria Antonietta Raimondo, Ernesto Cardamone, Gaetano “Nino” Miceli, Richard P. Bagozzi [Google Scholar]

The heart, brain, and body of marketing: Complementary roles of neurophysiological measures in tracking emotions, memory, and ad effectiveness
Davide Baldo, Vaidyanathan S. Viswanathan, Richard J. Timpone, Vinod Venkatraman []

Being observed in the digital era: Conceptualization and scale development of the perception of being observed
Deniz Lefkeli, Dilan Tulan, Zeynep Gürhan-Canli []