Psych Mar
Introduction
Psychology & Marketing, 39(10)
INTEREST CATEGORY: CONSUMER BEHAVIOR
POSTING TYPE: TOCs
Consumer response to online behavioral advertising in a social media context: The role of perceived ad complicity
—Tohid Ghanbarpour, Easa Sahabeh, Anders Gustafsson []
The influence of companies’ moral associations on the product consumption experience: The role of moral disgust
—Aner Tal, Yaniv Gvili, Moty Amar [Google Scholar]
Explaining how algorithms work reduces consumers’ concerns regarding the collection of personal data and promotes AI technology adoption
—Ilaria Querci, Camilla Barbarossa, Simona Romani, Francesco Ricotta [Google Scholar]
The searching artificial intelligence: Consumers show less aversion to algorithm‐recommended search product
—Zhaohan Xie, Yining Yu, Jing Zhang, Mingliang Chen []
Product design, social exclusion, and product preference: The mediating role of psychological ownership and the moderating role of product type
—Fu Liu, Haiying Wei, Siyun Chen, Haipeng (Allan) Chen []
When sustainability backfires: A review on the unintended negative side‐effects of product and service sustainability on consumer behavior
—Diletta Acuti, Marta Pizzetti, Sara Dolnicar []
Online group buying behavior: A study of experiential versus material purchases
—James Agarwal, Gopal Das, Mark T. Spence []
Consumers’ identity signaling towards social groups: The effects of dissociative desire on brand prominence preferences
—Maria Antonietta Raimondo, Ernesto Cardamone, Gaetano “Nino” Miceli, Richard P. Bagozzi [Google Scholar]
The heart, brain, and body of marketing: Complementary roles of neurophysiological measures in tracking emotions, memory, and ad effectiveness
—Davide Baldo, Vaidyanathan S. Viswanathan, Richard J. Timpone, Vinod Venkatraman []
Being observed in the digital era: Conceptualization and scale development of the perception of being observed
—Deniz Lefkeli, Dilan Tulan, Zeynep Gürhan-Canli []