J Acad Mar Sci
Introduction
Journal of the Academy of Marketing Science, 50(5)
POSTING TYPE: TOCs
Boundary spanner corruption: a potential dark side of multi-level trust in marketing relationships
—Sebastian Forkmann, Jonathan Webb, Stephan C. Henneberg, Lisa K. Scheer []
The performance impact of marketing dualities: a response surface approach to resolving empirical challenges
—Youngtak M. Kim, John R. Busenbark, Seung-Hwan Jeong, Son K. Lam []
Corporate lobbying and product recalls: an investigation in the U.S. medical device industry
—Verdiana Giannetti, Raji Srinivasan []
A model of online shopping cart abandonment: evidence from e-tail clickstream data
—Monika Kukar-Kinney, Angeline Close Scheinbaum, Larry Olanrewaju Orimoloye, Jeffrey R. Carlson, Heping He []
Information search behavior at the post-purchase stage of the customer journey
—Cristiane Pizzutti, Renata Gonçalves, Maura Ferreira []
Economic policy uncertainty and shareholder wealth: the role of marketing, operations, and R&D capabilities
—Saurabh Mishra, Sachin B. Modi, Michael A. Wiles []
Possessive brand names in brand preferences and choice: the role of inferred control
—Mansur Khamitov, Marina Puzakova []
Not the relationship type? Loyalty propensity as a reason to maintain marketing relationships
—Jeremy S. Wolter, Dora E. Bock, Christopher D. Hopkins, Michael Giebelhausen []
Brand-generated social media content and its differential impact on loyalty program members
—Blanca I. Hernández-Ortega, Michael A. Stanko, Rishika Rishika, Francisco-Jose Molina-Castillo, José Franco []
The effect of incentive structure on referral: the determining role of self-construal
—Lili Wang, Zoey Chen []
Consumer preference for pay-per-use service tariffs: the roles of mental accounting
—Sejeong Yun, Kwanho Suk []