MR SIG Lehmann Award
Introduction
The 蹤獲扦夥厙's Marketing Research SIG has awarded Tianxin Zou and Xian Gu Don Lehmann Awards for 2022
INTEREST CATEGORY: MARKETING RESEARCH
POSTING TYPE: Awards
Author: P. K. Kannan
蹤獲扦夥厙 Marketing Research SIG
Tianxin Zous and Xian Gus Dissertation-based Articles Win 2022 Don Lehmann Award
A three-member committee of world-renowned marketing scholars including an ex-Marketing Science Editor and an ex-JMR editor, has selected Tianxin Zous and Xian Gus dissertation-based articles as co-winners of 2022 Don Lehmann Award, with the Finalist as Seongwoo Lees dissertation-based article.
Tianxin Zou is Assistant Professor, Warrington School of Business, University of Florida and Xian Gu is Assistant Professor of Marketing at Kelley School of Business, Indiana University. Seoungwoo Lee is Assistant Professor, A.B. Freeman School of Business, Tulane University. The complete citations of the articles are as follows.
Co-Winners:
Zou, Tianxin, and Baojun Jiang. Integration of primary and resale platforms. Journal of
Marketing Research, 57.4 (2020): 659-676.
Gu, Xian and PK Kannan (2021), “The Dark Side of Mobile App Adoption: Examining the Impact on Customers’ Multichannel Purchase,” Journal of Marketing Research, 58(2):246-264.
Finalist:
Lee, Seoungwoo, Jie Zhang, and Michel Wedel (2021), Managing the Versioning Decision over an Apps Lifetime, Journal of Marketing, 85 (6), 44-62.
The Lehmann Award, established in 1997 in honor of Prof. Donald R. Lehmann, Professor of Marketing at Columbia University recognizes the Best Dissertation-based Article published in the Journal of Marketing or Journal of Marketing Research. This annual award is nominated by any member of the academic community and selected by the Marketing Research SIG Awards Committee. This years committee received fourteen excellent nominations, resulting in a tough competitive pool.
The winners and finalist will be recognized at the MR SIG reception and award ceremony during 2022 Summer 蹤獲扦夥厙 Conference. MR SIG welcomes you to the reception, which will be a joint reception with the Relationship Marketing SIG on August 13th from 5:15-6:30pm in Michigan B.
Praveen Kopalle
On behalf of 蹤獲扦夥厙 MR SIG
Previous 蹤獲扦夥厙-MRSIG Don Lehmann Award Winners
2021 (Joint Winners) Minkyung Kim, K. Sudhir, Kosuke Uetake and Rodrigo Canales AND
Andreas Lanz, Jacob Goldenberg, Daniel Shapira, and Florian Stahl
2020 (Joint Winners) Christian Hughes, Vanitha Swaminathan, and Gillian Brooks ANDXuan Liu, Savannah W. Shi, Thales Teixeira, and Michel Wedel
2019 (Joint Winners) Courtney Paulson, Lan Luo, Gareth M. James AND Amalesh Sharma, Alok R. Saboo, V. Kumar
2018 Daniel McCarthy, Peter S. Fader, and Bruce G.S. Hardie
2017 (Joint Winners) Sarang Sunder, V. Kumar, Yi Zhao AND Anindita Chakravarty, Rajdeep Grewal
2016 (Joint Winners) V. Kumar, Xi (Alan) Zhang, Anita Luo AND Valeria Stourm, Eric T. Bradlow, Peter S. Fader
2015 – Seshadri Tirunillai, Gerard J. Tellis
2014 Anita Luo, V. Kumar
2013 (Joint Winners) Sanjay Puligadda, Bill Ross, Rajdeep Grewal AND Oliver Rutz, Randy Bucklin
2012 Andrew Stephen, Oliver Toubia
2011 Michael Trusov, Anand Bodapati, Randy Bucklin
2010 Andrew Petersen, V. Kumar
2009 Lan Luo, P.K. Kannan, Brian Ratchford
2008 Joseph Pancras, K. Sudhir
2007 Debora V. Thompson, Rebecca Hamilton, Roland Rust
2005 Rajkumar Venkatesan, V. Kumar
2004 Peter Verhoef
2003 Kay Lemon, Tiffany White, Russ Winer
2002 Vanitha Swaminathan, Richard Fox, Srinivas Reddy
2001 (Joint Winners) Werner Reinartz, V. Kumar AND Sanjeev Varki, Bruce Cooil, Roland Rust
2000 Venkatesh Shankar, Greg Carpenter, Lakshman Krishnaurthi
1999 K. Sivakumar, S.P. Raj
1998 Adam Finn, Ujwal Kayande
1997 V. Seenu Srinivasan, Chan Su Park