Global Marketing Conference
Introduction
Seoul, 20-23 Jul 2023; Deadline 16 Jan
POSTING TYPE: Calls: Conferences
Author: Kyung Hoon Kim
<2023 Global Marketing Conference at Seoul>
– Marketing & Management Transformation in the Challenging Digital Environment
Ìý
1. Date:ÌýJuly 20-23, 2023
2. Conference Format: 100% Real Space Conference
Ìý Ìý* We will make a contingency plan to move from ‘100% Real Space’ to hybrid format (Offline + Online) in case.
3. Venue:ÌýA 5-star Hotel in Seoul, Republic of Korea
4. Organizer:ÌýGlobal Alliance of Marketing & Management Associations
5. Hosts:
– ÂÜÀòÉç¹ÙÍø
– European Marketing Academy
– Australian & New Zealand Marketing Academy
– Japan Society of Marketing and Distribution
– Korean Scholars of Marketing Science
– Korea UniversityÌý
6. Sponsors:
– Korea Tourism Organization
– Seoul Metropolitan Government
– Korea Economy & Management Development Institute
7. Partner:
– Association for Consumer Research
– Society for Consumer Psychology
– Greek Marketing Academy (Greece)
– AEMARK (Spain)
– Chinese Marketing Association of Universities (China)
– New Zealand Asia Institute of University of Auckland (New Zealand)
– Ritsumeikan University (Japan)
– Changwon National University (Republic of Korea)
8. Conference Co-Chairs:
– Roland T. Rust (University of Maryland)
–ÌýRenana Peres (Hebrew University of Jerusalem)
– Robert Aitken (University of Otago)
– Chizuru Nishio (Tsukuba University)
– Tony Garrett (Korea University)
9. Academic Excellence Committee Chair:
– Charles R. Taylor (Villanova University)
10. Sponsoring Journals: Special Issues or Sections
– International Journal of Advertising
– Journal of Macromarketing
– Psychology & Marketing
– Industrial Marketing Management
–ÌýInternational Journal of Consumer Studies
– Journal of Service Management
– Journal of Social Marketing
– Journal of Current Issues and Research in Advertising
– International Journal of Marketing & Distribution
– Asia Pacific Journal of Marketing & Logistics
– International Marketing Review
– Journal of Global Fashion Marketing
11. Sponsoring Magazine:
– ACCESS
12. Meet the Editors:
– Chair: Roland T. Rust (University of Maryland)
Ìý VP Publications, European Marketing Academy
– Journal of Marketing:
Ìý Shrihari (Hari) Sridhar (Texas A&M University), Editor-in-Chief
– Journal of Consumer Research:
Bernd Schmitt (Columbia University), Editor-in-Chief
– Marketing Science:
Olivier Toubia (Columbia University), Editor-in-Chief
– International Journal of Research in Marketing:
Ìý Martin Schreier (WU Vienna University of Economics and Business), Editor-in-Chief
– Journal of Academy of Marketing Science:
Ìý John Hulland (University of Georgia), Editor-in-Chief
– Journal of Service Research: Ìý
Ming-Hui Huang (National Taiwan University), Editor-in-Chief
– International Marketing Review:
Ìý John Cadogan (Loughborough University), Editor-in-Chief
– Journal of Macromarketing
ÌýJoseph Sirgy (Virginia Tech), Editor-in-Chief
– International Journal of Advertising:
Ìý Charles R. Taylor (Villanova University), Editor-in-Chief
– Psychology & Marketing:
Ìý Giampaolo Viglia (University of Portsmouth), Editor-in-Chief
– Industrial Marketing Management:
Ìý C. Anthony Di Benedetto (Temple University), Co-Editor-in-Chief
– Journal of Consumer Psychology
Ìý Lauren Block (Baruch College), Editor-in-Chief
– Asia Pacific Journal of Marketing & Logistics:
Ìý Ian Phau (Curtin University), Editor-in-Chief
– International Journal of Consumer Studies
Ìý Justin Paul (University of Puerto Rico), Editor-in-Chief
– Journal of Interactive Advertising
Ìý Jooyoung Kim (University of Georgia), Editor-in-Chief
–ÌýJournal of Current Issues and Research in Advertising
Ìý Sukki Yoon (Bryant University), Editor-in-Chief
– Journal of the Association for Consumer Research
Ìý Vicki G. Morwitz (Columbia University), Editor-in-Chief
– Journal of Global Fashion Marketing:
Ìý Eunju Ko (Yonsei University), Editor-in-Chief
– Journal of Global Scholars of Marketing Science:
Ìý Isaac Cheah (Curtin University), Co-Editor-in-Chief
– Journal of Global Sport Management:
Ìý Kihan Kim (Seoul National University), Editor-in-Chief
– Spanish Journal of Marketing-ESIC:
Ìý Carlos Flavian (University of Zaragoza), Editor-in-Chief
– Journal of Service Management:Ìý
Ìý Werner H. Kunz (University of Massachusetts Boston),Ìý
Ìý Area Editor in Technology & Digital
13. Joint Symposiums:
– 2023 EMAC-GAMMA Joint Symposium
– 2023 ANZMAC-GAMMA Joint Symposium
– 2023 JSMD-GAMMA Joint Symposium
– 2023 GMA-GAMMA Joint Symposium
– 2023 AEMARK-GAMMA Joint Symposium
– 2023 NZAI-GAMMA Joint Symposium
– 2023 Ritsumeikan University-GAMMAÌýJoint Symposium
14. 2023 GAMMA Doctoral Colloquium Co-Chairs:
– Prof. John Cadogan (Loughborough University), Editor-in-Chief of International Marketing Review.Ìý
– Prof. C. Anthony Di Benedetto (Temple University), Co-Editor-in-Chief of Industrial Marketing Management
15. PLS-SEM Workshop:
– Prof. Christian M. Ringle (Hamburg University of Technology)Ìý
– Prof. Marko Sarstedt (Ludwig-Maximilians-University of Munich)
16. Organizing Committee Chair:
– Eunju Ko (Yonsei University)
17. Local Committee Chair:
– ÌýYerim Chung (Yonsei University)
18. Conference Proceedings Editor:
– Miyea Kim (Changwon National University)
19. Academic Tracks: 65
20: Conference Homepage: Ìý
21. COVID-19 Response:ÌýKorean CDC will be in charge of this event in case.