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J Fashion Mar Man

Introduction

Journal of Fashion Marketing and Management, 26(4)

INTEREST CATEGORY: SECTORS
POSTING TYPE: TOCs


Investigating the role of regulatory focus in apparel attribute prioritization []
Jonghan Hyun

Past, present and future of luxury brands: a review and bibliometric analysis
Rehan Husain, Taab Ahmad Samad, Yusra Qamar []

Who are social media influencers for luxury fashion consumption of the Chinese Gen Z? Categorisation and empirical examination
Yan Sun, Rachel Wang, Dongmei Cao, Rouyi Lee []

The impact of communication on consumer knowledge of environmentally sustainable apparel
Jitong Li, Karen K. Leonas []

A triple-trickle theory for sustainable fashion adoption: the rise of a luxury trend
Iris Mohr, Leonora Fuxman, Ali B. Mahmoud []

Apparel shopping styles of Ghanaian female young adults
Dora Appiadu, Mercy Kuma-Kpobee, Efua Vandyck []

Influence of celebrities and online communities on Indian consumers’ green clothing involvement and purchase behavior
Arpita Khare, Amrut Sadachar, Swagata Chakraborty [Google Scholar]

Executive decision-making in fashion retail: a phenomenological exploration of resources and strategies
Danielle Sponder Testa, Elena E. Karpova []

As cheap as humanly possible: why consumers care less about worker welfare
Tara Stringer, Alice Ruth Payne, Gary Mortimer []