J Intl Con Mar
Introduction
Journal of International Consumer Marketing, 34(4)
INTEREST CATEGORY: GLOBAL MARKETING
POSTING TYPE: TOCs
Cultural Perspectives of Millennials’ Decision-Making Styles in Online Group Buying
—Andreas Klein & Varinder M. Sharma [] []
Caught in the Middle of a Global Trade War: Singaporean Consumers’ Country Brand Evaluations
—D’Arcy Caskey & Clyde A. Warden [] []
An Investigation of Bottom of Pyramid Consumers’ Motivation for Participating in Value Co-Creation
—Tendai Chikweche & Jimmy Shindi [] []
The Role of Environmental Personal Norms in the VBN Framework: Testing the Differences between the United States and Mexico regarding the Disposal of Potentially Harmful Products*
—Sergio Enrique Robles-Avila [] []
Antecedents of Private-Label Brand Purchase Intention: An Experimental Analysis
—Ä°layda Ä°pek & Cengiz Yılmaz [] []
Switching Intentions of Service Providers and Cultural Orientation
—Goitom Tesfom, Thijs L. J. Broekhuizen & Clemens H. M. Lutz [] []
Understanding Consumers’ Sentiment Expressions in Online Reviews: A Hybrid Approach
—Liqing La, Feifei Xu, Qun Ren, Feng Zhen & Tashi Lobsang [] []
Islamic Banking Products: Home Country Bias and Majority Out-Group Consumption
—Mohamed Omran, Dineshwar Ramdhony, Kimberly Gleason & Ashraf Khallaf [] []