蹤獲扦夥厙

Service Mar Quart

Introduction

Services Marketing Quarterly, 43(3)

INTEREST CATEGORY: SERVICE
POSTING TYPE: TOCs


Exploring Online Sentiment (OS) As a Measure of Customer Experience (CX) for Telecommunication Services
James Lappeman, Seth Meyer & Diana Miguel [] []

When Culturally Adaptive Service Behaviors Affect Customer Satisfaction in Shared Ethnicity Service Encounters
Alexandra Aguirre-Rodriguez, Adriana Boveda-Lambie, Patricia Torres & Detra Y. Montoya [] []

Promotion of Perceived Service Quality Through Employee Training and Empowerment: The Mediating Role of Employee Motivation and Internal Communication
Lovemore Chikazhe & Esthery Nyakunuwa [] []

Hospital Service Quality and Outpatient Satisfaction in Model Hospitals in India
Hiren J. Patel & Nikunjkumar D. Patel [] []

Understanding Business Student Retention During Covid-19: Roles of Service Quality, College Brand, and Academic Satisfaction, and Stress
Kunal Swani, Wakiuru Wamwara, Kendall Goodrich, Shu Schiller & John Dinsmore [] []

An Examination of the Current Strategic Marketing Planning Practices in Professional Sport Clubs
Thanos Kriemadis, Christos Terzoudis, Nikos Kartakoullis & Dimitra Kapnisi [] []

Is Love Extendable to Relationship Marketing and Supply Chain Management?
Rozbeh Madadi, Ivonne M. Torres & Miguel ngel Z繳簽iga [] []