J Poli Mar
Introduction
Journal of Political Marketing, 21(2)
INTEREST CATEGORY: SECTORS
POSTING TYPE: TOCs
The Triangle of Leadership. Authenticity, Competence and Ordinariness in Political Marketing
—Diego Ceccobelli & Luigi Di Gregorio [] []
Interpretivism vs. Positivism in Political Marketing Research
—Rand Irshaidat [] []
Effects of Priming on Campaign Volunteer Canvasing Performance: Exploratory Analysis of Four Field Experiments
—Brandon W. Lenoir & Curtis Matthews [] []
I Can Feel What You Feel: Emotion Exchanges in Twitter Conversations between Candidates and the Public
—Newly Paul & Mingxiao Sui [] []
Soft Power Sports Sponsorship – A Social Network Analysis of a New Sponsorship Form
—Simon Chadwick, Paul Widdop & Nicholas Burton [] []