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Mar Ed Rev

Introduction

Marketing Education Review, 32(1)

INTEREST CATEGORY: TEACHING AND LEARNING
POSTING TYPE: TOCs


Editorial
Seung Hwan (Mark) Lee []

Experiential Learning: A Study of Simulations as a Pedagogical Tool
Debra A. Laverie, Ashley Hass & Corky Mitchell [] []

THE EFFECTS OF INDIVIDUAL AND TEAM CHARACTERISTICS ON SIMULATION-ENHANCED CRITICAL THINKING: A MULTILEVEL ANALYSIS
George D. Deitz, Alexa K. Fox & Joseph D. Fox [] []

LEARNING STYLES IN GROUP COMPOSITION: EVIDENCE FROM A MARKETING SIMULATION
Piotr Kwiatek, Stavros Papakonstantinidis & Emira Limani [] []

DO POINTS MATTER? THE EFFECTS OF GAMIFICATION ACTIVITIES WITH AND WITHOUT POINTS ON STUDENT LEARNING AND ENGAGEMENT
Steven E. Koppitsch & Jeffrey Meyer [] []

THE MANDATORY INTERNAL ROLE-PLAY SALES COMPETITION: EFFECTS ON CLASSROOM EFFICIENCY AND SALES CAREER INTENT
Aaron Johnson, M. Judi Billups & Amit Poddar [] []

Differential Effect of Client-based and Non-client-based Projects on Marketing Students’ Course Performance and Evaluations
Maryam Tofighi [] []

THE STUDENT EVALUATION OF TEACHING: LET’S BE HONEST – WHO IS TELLING THE TRUTH?
Scott R. Cox, Mary Kay Rickard & Christopher M. Lowery [] []