Service Mar Quart
Introduction
Services Marketing Quarterly, 43(2)
INTEREST CATEGORY: SERVICE
POSTING TYPE: TOCs
Role of Facilitators in the Medical Tourism Industry – A Study of Medical Tourism Facilitators in an Emerging Market |
—Michelle Rydback [] []
How Does Electronic Word of Mouth Impact Green Hotel Booking Intention?
—Pooja Kumari & R. Sangeetha [] []
The Impact of Internal Branding on Employees’ Brand Supporting Behaviour in Banking
—Basetsana Taku, Yvonne K. Saini & Russell Abratt [] []
What Are These Strange Things Called Emotions? An Analysis of Service Interactions in the Funeral Industry: Issues, Implications, and Future Research Directions
—Bernard Korai, Claudine Ouellet & Jacinthe Cloutier [] []
Establishing Loyalty from Consumers’ CSR Perception toward the Restaurants Offering Nutritional Information
—Mohsin Abdur Rehman, Haesun Park-Poaps, Rab Nawaz Lodhi & Hafiz Amaad [] []
Overall Customer Satisfaction with Banking Services (Mobile, Online, ATM, and Bank Teller): Comparison between the U.S. and China
—Christina S. Simmers, Rebecca Rast, Allen D. Schaefer & Diana L. Haytko [] []
Revisiting the Past to Understand the Current Debates on Service-Dominant Logic
—Nivedita Bhanja & Garima Saxena [] []