J Retailing
Introduction
Journal of Retailing, 98(1)
INTEREST CATEGORY: RETAIL AND PRICING
POSTING TYPE: TOCs
Adding budget and premium private labels to standard private labels: Established empirical generalizations, emerging empirical insights, and future research
—Kristopher O. Keller, Marnik G. Dekimpe, Inge Geyskens []
The effect of retail assortment size on perceptions, choice, and sales: Review and research directions
—Raj Sethuraman, Juan Carlos Gázquez-Abad, Francisco J. MartÃnez-López []
Behavioral response to price: Data-based insights and future research for retailing
—Gurumurthy Kalyanaram, Russell S. Winer []
Retail store formats, competition and shopper behavior: A Systematic review
—André Bonfrer, Pradeep Chintagunta, Sanjay Dhar []
What drives retailer loyalty? A meta-analysis of the role of cognitive, affective, and social factors across five decades
—Yuping Liu-Thompkins, Leila Khoshghadam, Arjang Attar Shoushtari, Saeed Zal []
The omnichannel continuum: Integrating online and offline channels along the customer journey
—Scott A. Neslin []
Cross-channel effects of omnichannel retail marketing strategies: A review of extant data-driven research
—Ahmed Timoumi, Manish Gangwar, Murali K. Mantrala []
Online and offline retailing: What we know and directions for future research
—Brian Ratchford, Gonca Soysal, Alejandro Zentner, Dinesh K. Gauri []
What drives consumers to shop on mobile devices? Insights from a Meta-Analysis
—Beatrice Luceri, T.H.A. (Tammo) Bijmolt, Silvia Bellini, Simone Aiolfi []