J Global Fash Mar
Introduction
Journal of Global Fashion Marketing, 13(2)
INTEREST CATEGORY: SECTORS
POSTING TYPE: TOCs
Sustainability
Sustainability in fashion and luxury marketing: Results, paradoxes and potentialities
—Houcine Akrout & Simone Guercini [] []
How do you depict sustainability? An analysis of images posted on Instagram by sustainable fashion companies
—Matilde Milanesi, Yuliia Kyrdoda & Andrea Runfola [] []
Key success factors to be sustainable and innovative in the textile and fashion industry: Evidence from two Italian luxury brands
—Alberta Bernardi, Chiara Luisa Cantù & Elena Cedrola [] []
Pro-environmental purchase intention towards eco-friendly apparel: Augmenting the theory of planned behavior with perceived consumer effectiveness and environmental concern
—Nishant Kumar, Pratibha Garg & Shailender Singh [] []
A systematic review of drivers of sustainable fashion consumption: 25 years of research evolution
—Chitra S. Dabas & Claire Whang [] []
Green perceived value and intention to purchase sustainable apparel among Gen Z: The moderated mediation of attitudes
—Nupur Arora & Parul Manchanda [] []