Mar Theory
Introduction
Marketing Theory, 22(1)
POSTING TYPE: TOCs
Interesting numbers: An ethnographic account of quantification, marketing analytics and facial coding data
—Robert Cluley [] []
‘He’s got the touch’: Tracing the masculine regulation of the body schema in reciprocal relations between ‘self-others-things’
—Stephen Murphy [] []
Market legitimation in countercultural market change
—Hwanho Choi and Bernard Burnes [] []
‘Which part of the day is (wo)man o’clock?’: Desires, urges and possibilities of (un)becoming
—Mohammed Cheded and Chihling Liu [] []
High-fidelity consumption and the claustropolitan structure of feeling
—Quynh Hoang, James Cronin, and Alex Skandalis [] []
The ethical consumption cap and mean market morality
—Jack Coffin and Carys Egan–Wyer [] []