Intl Mar Rev
Introduction
International Marketing Review, 39(1)
INTEREST CATEGORY: GLOBAL MARKETING
POSTING TYPE: TOCs
The use of social media and the prevalence of depression: a multi-country examination of value co-creation and consumer well-being
—David A. Griffith, Hannah Soobin Lee, Goksel Yalcinkaya []
Luxury during trade tensions. The influence of economic animosity, cosmopolitanism and patriotism on intention to buy foreign luxury products
—Giada Mainolfi []
Situational ethnicity and identity negotiation: indifference as an identity negotiation mechanism
—Madhumita Banerjee, Paurav Shukla, Nicholas J. Ashill []
Relationships among immigrant consumers’ cultural orientation, innovativeness and opinion leadership
—Gianfranco Walsh [Google Scholar]
Different roots, intertwined branches: linking International Business and Economic Geography through the Uppsala Model and Global Production Network
—Renan Oliveira, Ariane Roder Figueira, Bernardo Silva-R礙go []
How do foreign customers’ perceptions of product-harm crises affect their transfer of capability- and character-based stigma?
—Rui Xue, Gongming Qian, Zhengming Qian, Lee Li [Google Scholar]