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Dear colleagues,

The final deadline for submissions to the Thought Leadership Forum on Reimagining Marketing Strategy: Driving the Debate on Grand Challenges has been extended to Monday, April 4, 2022. If you would like us to consider a research project relevant to the scope of the forum (see our recent editorial: LINK), please submit a proposal consisting of 10 presentation slides (maximum) in a PDF format via email to jams2022@kcl.ac.uk or via the submission portal available on the . We will be reviewing and accepting presentations on a rolling basis, so we encourage authors to submit early to ensure full consideration and avoid disappointment as there is limited space in the forum’s program.

Complementing this forum, we will be editing a JAMS special issue on the same topic: . Papers targeting the special issue should be submitted through the JAMS submission system () and will undergo a similar review process as regular issue submissions. The submission window for the special issue now opens on September 1, 2022, and closes on October 29, 2022. We will make paper development an integral part of the Thought Leadership Forum program.

Attending the forum or submitting a manuscript to the JAMS special issue for publication consideration are independent activities. Authors are welcome to engage in one or both activities. Questions about the special issue should be submitted to Kirk Plangger (kirk.plangger@kcl.ac.uk) and the JAMS Editorial Office (jams.man.ed@gmail.com).

We look forward to seeing all of you in London in 2022!

Kirk Plangger (King’s College London)
Matteo Montecchi (King’s College London)
Ko de Ruyter (King’s College London)
Debbie Isobel Keeling (University of Sussex)
Maura Scott (Florida State University)
Darren Dahl (University of British Columbia)