蹤獲扦夥厙

J Assoc Con Res

Introduction

Journal of the Association for Consumer Research, 7(1)

INTEREST CATEGORY: CONSUMER BEHAVIOR
POSTING TYPE: TOCs


Looking Back and Looking Forward: (Re)Interpreting Consumer Insights in a Time of Transition
Angela Y. Lee and Kelly Goldsmith [] []

(Not) Near and Dear: COVID-19 Concerns Increase Consumer Preference for Products That Are Not Near Me
Mina Kwon, Andrew S. Manikas, and Michael J. Barone [] []

Collective Health versus Individual Freedom: Goal Centrality and Political Identity Shape COVID-19 Prevention Behaviors
Beatriz Pereira and Jason Stornelli [] []

Dont Give Us Death like This! Commemorating Death in the Age of COVID-19
Ben矇t DeBerry-Spence and Lez Trujillo-Torres [] []

Political Ideology and the Perceived Impact of Coronavirus Prevention Behaviors for the Self and Others
Aylin Cakanlar, Remi Trudel, and Katherine White [] []

In These Uncertain Times: Fake News Amplifies the Desires to Save and Spend in Response to COVID-19
Justin Pomerance, Nicholas Light, and Lawrence E. Williams [] []

How Childhood Adversity Shapes Susceptibility to COVID-19 Scams
Tito L. H. Grillo and Adrian F. Ward [] []

Numbers, Not Lives: AI Dehumanization Undermines COVID-19 Preventive Intentions
Li Huang, Zhi Lu, and Priyali Rajagopal [] []

Getting Conservatives and Liberals to Agree on the COVID-19 Threat
Luke Nowlan and Daniel M. Zane [] []

Its Alive! Increasing Protective Action against the Coronavirus through Anthropomorphism and Construal
Jing Wan, Katina Kulow, and Kirsten Cowan [] []

Pricing Fairness in a Pandemic: Navigating Unintended Changes to Value or Cost
Elizabeth M. S. Friedman and Olivier Toubia [] []

Unleashing Heavens Power: How Faith Motivates Consumer Exercise Behavior during a Pandemic
Elizabeth A. Minton, Cindy X. Wang, and Carissa M. Anthony [] []

Social Marginalization Motivates Indiscriminate Sharing of COVID-19 News on Social Media
Youjung Jun and Gita Venkataramani Johar [] []

Fear in the Stock Market: How COVID-19 Affects Preference for High- and Low-Priced Stocks
Jorge Pena-Marin, Rashmi Adaval, and Liang Shen [] []

Rejections Make the Heart Grow Fonder: The Benefits of Articulating Risks When Declining Social Invitations
Anne Wilson, Ashley Whillans, and Tobias Schlager [] []