Psych Mar
Introduction
Psychology & Marketing, 39(2)
INTEREST CATEGORY: CONSUMER BEHAVIOR
POSTING TYPE: TOCs
How perfectionism reduces positive word‐of‐mouth: The mediating role of perceived social risk
—Sandra Miranda, Margarida Duarte []
Developing a multi‐dimensional product evaluation scale
—Saeed Tajdini, Edward Ramirez, Gary L. Frankwick []
Personal information disclosure on social networking sites
—Khaled lnasr, Gina A. Tran, Taehoon Park []
The use of embedded visual methods in unveiling consumers’ values: A digital ethnography perspective
—Rebecca Pera, Sarah Quinton, Gabriele Baima [Google Scholar]
Strategies for successful personal branding of celebrities on social media platforms: Involvement or information sharing?
—Fang-Yi Lo, Jing-Xiang Peng []
Hand movement speed in advertising elicits gender stereotypes and consumer responses
—Sumit Malik, Eda Sayin []
Consumer cynicism in service failures
—Hai-Anh Tran, Yuliya Strizhakova, Bryan Usrey, Samuel Johnson []
Traffic light signals and healthy food choice: Investigating gender differences
—Yan Meng, Eugene Y. Chan []
The impact of infectious disease threat on consumers’ pattern‐seeking in sequential choices
—Jooyoung Park, Jungkeun Kim, Jihoon Jhang, Jacob C. Lee, Jaehoon Lee [Google Scholar]
“My place is your place” ‐ Understanding how psychological ownership influences peer‐to‐peer service experiences
—Giovanni Pino, Marta Nieto-García, Carol X. Zhang []
Are celebrities accountable for the misconduct of their fans?
—Li-Keng Cheng, Chung-Lin Toung []
To earmark or not to earmark when gift‐giving: Gift‐givers’ and gift‐recipients’ diverging preferences for earmarked cash gifts
—Julian Givi, Gopal Das [Google Scholar]
“Right” on the day: How the timing of date‐specific promotions influences consumer responses
—Huixin Deng, Liyin Jin, Qian Xu []
Do travelers’ reviews depend on the destination? An analysis in coastal and urban peer‐to‐peer lodgings
—Manuel J. Sánchez-Franco, Manuel Rey-Moreno [Google Scholar]
How brand self‐disclosure helps brands create intimacy with customers: The role of information valence and anthropomorphism
—Richard Huaman-Ramirez, Renaud Lunardo, Arturo Vasquez-Parraga []