Psych Mar

Introduction

Psychology & Marketing, 39(2)

INTEREST CATEGORY: CONSUMER BEHAVIOR
POSTING TYPE: TOCs


How perfectionism reduces positive word‐of‐mouth: The mediating role of perceived social risk
Sandra Miranda, Margarida Duarte []

Developing a multi‐dimensional product evaluation scale
Saeed Tajdini, Edward Ramirez, Gary L. Frankwick []

Personal information disclosure on social networking sites
Khaled lnasr, Gina A. Tran, Taehoon Park []

The use of embedded visual methods in unveiling consumers’ values: A digital ethnography perspective
Rebecca Pera, Sarah Quinton, Gabriele Baima [Google Scholar]

Strategies for successful personal branding of celebrities on social media platforms: Involvement or information sharing?
Fang-Yi Lo, Jing-Xiang Peng []

Hand movement speed in advertising elicits gender stereotypes and consumer responses
Sumit Malik, Eda Sayin []

Consumer cynicism in service failures
Hai-Anh Tran, Yuliya Strizhakova, Bryan Usrey, Samuel Johnson []

Traffic light signals and healthy food choice: Investigating gender differences
Yan Meng, Eugene Y. Chan []

The impact of infectious disease threat on consumers’ pattern‐seeking in sequential choices
Jooyoung Park, Jungkeun Kim, Jihoon Jhang, Jacob C. Lee, Jaehoon Lee [Google Scholar]

“My place is your place” ‐ Understanding how psychological ownership influences peer‐to‐peer service experiences
Giovanni Pino, Marta Nieto-García, Carol X. Zhang []

Are celebrities accountable for the misconduct of their fans?
Li-Keng Cheng, Chung-Lin Toung []

To earmark or not to earmark when gift‐giving: Gift‐givers’ and gift‐recipients’ diverging preferences for earmarked cash gifts
Julian Givi, Gopal Das [Google Scholar]

“Right” on the day: How the timing of date‐specific promotions influences consumer responses
Huixin Deng, Liyin Jin, Qian Xu []

Do travelers’ reviews depend on the destination? An analysis in coastal and urban peer‐to‐peer lodgings
Manuel J. Sánchez-Franco, Manuel Rey-Moreno [Google Scholar]

How brand self‐disclosure helps brands create intimacy with customers: The role of information valence and anthropomorphism
Richard Huaman-Ramirez, Renaud Lunardo, Arturo Vasquez-Parraga []