蹤獲扦夥厙

J Services Mar

Introduction

Journal of Services Marketing, 36(1)

INTEREST CATEGORY: SERVICE
POSTING TYPE: TOCs


Special issue: Mirror, mirror on the wall! Examining the bright and dark side of face and body beautification/modification services

Guest editors: Phil Klaus, Rodoula Tsiotsou

Editorial: the nip and tuck service framework: bright and dark side of beautification/modification services
Rodoula H. Tsiotsou, Philipp Klaus []

Viewpoint: forever young-Gay men and cosmetic medical treatments
Mark Scott Rosenbaum, Jill Jensen, Germ獺n Contreras-Ram穩rez []

Through the looking glass: perceiving risk and emotions toward cosmetic procedure engagement
Abhinav Sood, Vanessa Ann Quintal, Ian Phau []

Keep fighting or give up? An investigation of consumer regret over repetitive failures in weight loss services
Yi-Fen Liu, I-Ling Ling []

Is it all just lip service?: on Instagram and the normalisation of the cosmetic servicescape
Victoria Rodner, Amy Goode, Zara Burns []

An investigation of influencer body enhancement and brand endorsement
Sarah Lefebvre, Kelly Cowart []

WOW, the make-up AR app is impressive: a comparative study between China and South Korea
Asad Butt, Hassan Ahmad, Asif Muzaffar, Fayaz Ali, Nouman Shafique []