Asia Pac J Mar Logistics
Introduction
Asia Pacific Journal of Marketing and Logistics, 34(1)
INTEREST CATEGORY: RETAIL AND PRICING
POSTING TYPE: TOCs
—Editorial []
Brian ‘t Hart, Graham Ferguson, Saadia Shabnam
Lifestyle segmentation of older Koreans: a longitudinal comparison of segments and life satisfaction
—Kwon Jung, Jihye Jung []
Aging consumers and their brands: the customer journey perspective
—Chao-Chin Huang []
Using the life course paradigm to study financial well-being in late life
—Pattharanitcha Prakitsuwan, George P. Moschis, Randall Shannon []
Consumer brand engagement in the US–China trade war
—Yi Hsuan Lee, Chiou-Fong Wei, Bruce C. Y. Lee, Ya-Yun Cheng, Yao Chen []
The effect of consumers’ religiosity on consumer ethics: the mediating role of ethical ideology
—Denni Arli, Fandy Tjiptono [Google Scholar]
Augmented reality (AR) app use in the beauty product industry and consumer purchase intention
—Yining Wang, Eunju Ko, Huanzhang Wang []
Interdependent relation between earned media and TV ratings
—Giwoong Bae, Hye-Jin Kim []
What are the mechanisms through which inter-organizational relationships contribute to supply chain resilience?
—Sajad Fayezi, Hadi Ghaderi []
Mixed emotional appeal enhances advertising effectiveness of pro-environmental luxury brands: the mediating role of cognitive flexibility
—Kaushalya Nallaperuma, Felix Septianto, Argho Bandyopadhyay []
Dissatisfaction toward O2O websites: expectation disconfirmation and justice perspective
—Tong Che, Meng Ji, Xiabing Zheng, Bo Feng []
Does effects of brand origin misperception jeopardize brand equity?
—Ting-Hsiang Tseng, Nga Cheng Chan, Matthew Tingchi Liu, Chieh-Yu Lin []