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POSTING TYPE: TOCs

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Engaging consumers through firm-generated content on Instagram
—Estefania Ballester, Carla Ruiz, Natalia Rubio []

When love matters. Experience and brand love as antecedents of loyalty and willingness to pay a premium price in streaming services
—Mauricio Santos, Walesska Schlesinger []

Influence of emotions displayed by employees during service recovery
—María Sicilia, M. Carmen Caro-Jiménez, Estela Fernández-Sabiote []

Effectiveness of offline and online rewards in restoring satisfaction and trust
—Zonaib Tahir []

A profile of mobile service users in a mature market: from “uninvolved pragmatics” to “potential switchers”
—Cristina Calvo-Porral, Luis-Miguel Otero-Prada []

Understanding the consumer’s intention to use the e-wallet services
—Shaizatulaqma Kamalul Ariffin, Mohamad Fakhrul Reza Abd Rahman, Ali Mughal Muhammad, Qi Zhang []