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POSTING TYPE: TOCs
INTEREST CATEGORY: CONSUMER BEHAVIOR

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ACADEMIC PAPERS

The power of brand nostalgia: Contrasting brand personality dimensions and consumer‐brand relationships of nostalgic and non‐nostalgic brands
—Seounmi Youn, Naa Amponsah Dodoo []

Building consumer communal relationships through cause‐related marketing: From the perspective of persuasion knowledge
—Baobao Song, Weiting Tao, Taylor Jing Wen []

Communities of benefit exchange – A new taxonomy of alternative consumption practices
—Neha Bajaj, Steve Ogden, Marion Steel, Kaleel Rahman []

The new FDA nutrition facts labels and consumer purchase intentions: An effect of emotional tax
—Pimbucha Rusmevichientong, Ryan Ebrahim, Jessica Nila, Ivana Cheng, Jie Weiss []

Influencer marketing in China: The roles of parasocial identification, consumer engagement, and inferences of manipulative intent
—Kuan-Ju Chen, Jhih-Syuan (Elaine) Lin, Yan Shan []

How does a brand’s psychological distance in an advergame influence brand memory of the consumers?
—S. Sreejesh, Yogesh K. Dwivedi, Tathagata Ghosh [Google Scholar]

The role of consumer innovativeness and green perceptions on green innovation use: The case of shared e‐bikes and e‐scooters
—Phil Justice Flores, Johan Jansson []

Haptics and brands: The effect of touch on product evaluation of branded products
—Sheena W. Karangi, Ben Lowe []

Fooled in the relationship: How Amazon Prime members’ sense of self‐control counter‐intuitively reinforces impulsive buying behavior
—Zahy Ramadan, Maya F. Farah, Rana Bou Saada [Google Scholar]

The effect of attribute alignability on brand evaluation in a competitive context: The moderating role of regulatory mode
—Byung-Kwan Lee, Taewon Suh, Hwan-Ho Noh []

Food waste in Australian households: Role of shopping habits and personal motivations
—Nazia Nabi, Gamithri Gayana Karunasena, David Pearson []

Social identities in consumer‐brand relationship: The case of the Hijab‐wearing Barbie doll in the United States: Ethnic identities in the multicultural marketplace
—Suman Mishra, Amal Bakry []

Physically processing imperfect produce: The impact of prototypicality
—Ada Maria Barone, Carmela Donato, Simona Romani []

Altruism and social utility in consumer sharing behavior
—Alicia L. Say, Ruey-Shan A. Guo, Chialin Chen []

Trust and commitment: Effect of applying consumer data rights on U.S. Consumers’ attitudes toward online retailers in big data era
—Brooke Willis, Tunmin (Catherine) Jai, Mitzi Lauderdale [Google Scholar]

Fight or flight: Can marketing tools help consumers cope with self‐discrepancies and social identity threat?
—Kateryna Ukrainets, Christian Homburg []

“Give me perfection or nothing!”: The impact of perfectionism on product evaluation as moderated by secrecy effect and name volatility
—Wen-Ying Ker, Danny Tengti Kao []

Do positive reviews of a previous‐generation product benefit a next‐generation product?
—Yan Shi, Bo Zou, Xiao-xu Yao, Chun-hong Li []

The nature of peer‐initiated brand communities on social media platforms
—Amy Wong []

SPECIAL ISSUE ARTICLES

Nested relationships in pro‐environmental purchasing: A moderated mediation model
—Antonia Delistavrou, Irene Tilikidou, Athanasios Krystallis []

(Mis)managing overstock in luxury: Burning inventory and brand trust to the ground
—Camila Lee Park, Mauro Fracarolli Nunes, Ely Laureano Paiva []

REVIEW

Influence of parents, peers, and media on adolescents’ consumer knowledge, attitudes, and purchase behavior: A meta‐analysis
—Anubhav Mishra, Moutusy Maity [Google Scholar]

Toward an agency and reactance theory of crowding: Insights from COVID‐19 and the tourism industry
—Weng Marc Lim []