Found Trends Mar
Introduction
Foundations and Trends in Marketing, 15(1)
POSTING TYPE: TOCs
We were saddened to hear of Professor Al Silk’s recent passing. I want to share a recent issue published in that was one of Professor Silk’s last publications.
Aggregate Advertising Expenditure in the U.S. Economy: Measurement and Growth Issues in the Digital Era
—A. J. Silk and E. R. Berndt [] []
In 2012 we also published
Conflict Policy and Advertising Agency–Client Relations: The Problem of Competing Clients Sharing a Common Agency
—Al Silk [] []
Complimentary downloads of these articles will be available until the 28th November so you should be able to access it directly using the link provided. If you have any trouble accessing these articles, please contact me.
Best Regards,
Zac Rolnik
now publishers