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MEA 2022

Introduction

Marketing Educators' Association, Seattle, 21-23 Apr 2022; Deadline 7 Jan

POSTING TYPE: Calls: Conferences

Author: David Ackerman


The annual conference of the Marketing Educators’ Association, the premier marketing educators’ association dedicated to advancing the practice and scholarship of marketing education (), will be held April 21-23, 2022 in Seattle, WA. Conference registration includes a one-year online subscription to the Journal of Marketing Education.

Marketing Educators’ Association 2022Ìý CALL FOR PAPERS

The Marketing Educators’ Association (MEA) is the premier international organization for faculty development of the marketing professoriate. Our mission is to provide worldwide leadership in promoting the development and sharing of scholarship that enhances marketing education and advances marketing knowledge and practice.Ìý

We invite you to submit conceptual and empirical papers as well as proposals for special sessions, or position papers dealing directly with marketing education and pedagogy for our upcoming annual conference. Topics in the past include digital marketing certificates, social media analytics, marketing data analytics, virtual reality in marketing, development of learning styles and innovative teaching methods, and curriculum development.Ìý We encourage members to collaborate with practitioners to enhance marketing pedagogical practices in the classroom. Panel discussions that incorporate members from the marketing community are welcomed.

Qualified marketing education peers will referee competitive papers submitted through a double-blind peer review process. An outstanding paper will be selected from among the accepted competitive submissions. It will be considered for publication in the Journal of Marketing Education, the premier journal in the field of marketing education.

Position papers or special session proposals will be evaluated through editorial review. Accepted papers of all three types from authors who register for the conference and appear to present their work will be published in the online Conference Proceedings. Please refer to our website for instructions and guidelines for submissions at . Submission shows intent to register for the conference and present your paper at the time and date specified in the Conference Program provided online before the conference.

With stunning views of Puget Sound and the mountains, the Renaissance conference hotel is located right in the Pikes Market area of Seattle.Ìý Conference registration includes a one-year online subscription to the Journal of Marketing Education.

Students are very important to us and so is their research. Graduate student papers are encouraged and an award for the best graduate student competitive paper includes free registration for the 2023 conference for the winning student. Visit our website for further instructions on track submission guidelines for student presentations, position papers, competitive submissions, and special sessions.Ìý

Contact Information:

Conference Information: Dr. Julie Nelsen, President, jbnelsen@stkate.edu

Position Papers/Special Sessions: Dr. Tony Stovall, President-Elect, drtony15@gmail.com

Competitive Papers: Dr. Vicki Eveland, Vice President, evelav@spu.edu

Registration/Payment/Membership: Dr. Brian Jorgensen, bkj@westminstercollege.edu

Secretary/Treasurer: Dr. Suzanne Connor, Secretary/Treasurer, Suzanne.conner@gsw.edu &

Secretary/Treasurer: Dr. Rex Moody, rex.moody@angelo.eduÌý