J Con Mar
Introduction
Journal of Consumer Marketing, 38(5)
INTEREST CATEGORY: CONSUMER BEHAVIOR
POSTING TYPE: TOCs
The influence of culture on consumer perceptions of deceptiveness
—Haithem Zourrig, Mengxia Zhang, Kamel El Hedhli, Imene Becheur []
Cultural differences in gift recipients attitude and behavior toward disliked gifts
—Theeranuch Pusaksrikit, Sydney Chinchanachokchai []
Voluntary simplicity: a content analysis of consumer comments
—Petek Tosun, Selime Sezgin []
Are atheist consumers less ethical? Investigating the role of religiosity and atheism on consumer ethics
—Denni Arli, Tuyet-Mai Nguyen, Phong Tuan Nham []
Consumer skepticism about online reviews and their decision-making process: the role of review self-efficacy and regulatory focus
—Fayez Ahmad, Francisco Guzm獺n []
Understanding the ecologically conscious behaviors of status motivated millennials
—Jacqueline Kilsheimer Eastman, Rajesh Iyer []
What a lot of things I dont need!: consumption satiation, self-transcendence and consumer wisdom
—Stephane Ganassali, Justyna Matysiewicz []
Accumulating capital through social media: the transformative power of underrepresented fashion consumers
—Lena Cavusoglu, Deniz Atik []
Impact of embodiment on attitude strength
—Sunaina Shrivastava, Gaurav Jain, JaeHwan Kwon, Dhananjay Nayakankuppam []
Consumer collecting identity and behaviors: underlying motivations and impact on life satisfaction
—Brian Spaid, Joseph Matthes []