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Intl J Bank Mar

Introduction

International Journal of Bank Marketing, 39(6)

INTEREST CATEGORY: SECTORS
POSTING TYPE: TOCs


Guest editorial
Fernando Jaramillo []

Salesperson turnover intention: a tale of two countries
Vincent Onyemah, Jay P. Mulki, Martha Rivera-Pesquera []

Online banking and privacy: redesigning sales strategy through social exchange
Gajendra Liyanaarachchi, Sameer Deshpande, Scott Weaven []

An analysis of the scientific literature produced on bank marketing through bibliometrics and scientific mapping – what has been the role of sales in banking?
Carlos Sánchez-Camacho, David Martín-Consuegra, Rocío Carranza []

Consequences of managerial indecisiveness
Barbara Caemmerer, Jobst Goerne, Jay P. Mulki []

Predicting the adoption of mobile payment applications during the COVID-19 pandemic
Wahyu Rafdinal, Widi Senalasari []