J Services Mar
Introduction
Journal of Services Marketing, 35(4)
INTEREST CATEGORY: SERVICE
POSTING TYPE: TOCs
Promoting customer engagement in service settings through identification
—Hulda G. Black, Vincent Jeseo, Leslie H. Vincent []
Industry 4.0 in services: challenges and opportunities for value co-creation
—Andrei Bonamigo, Camila Guimarães Frech []
A cognitive social capital explanation of service separation distress
—Sigi Goode []
An exploration of the drivers of employee motivation to facilitate value co-creation
—Donia Waseem, Sergio Biggemann, Tony Garry []
A typology of conspicuous donation on Facebook
—Elaine Wallace, Isabel Buil []
The effect of mindfulness on service encounter quality
—Emma Junhong Wang, Pierre R. Berthon, Nada Nasr Bechwati []
Exploring regulatory fit between service relationships and appeals in co-production
—Shihao Li, Yanghong Hu, Lan Xu, Guoqun Fu []
Meeting of the minds: research priorities for value co-creation in dialogical conferences
—Joy Parkinson, Janet Davey []
Transforming the role of frontline service employees for cross-selling
—HsiuJu Rebecca Yen, Paul Jen-Hwa Hu, Yi-Chun Liao []
Activity apprehension in experiential purchases
—Chadwick J. Miller, Adriana Samper, Naomi Mandel, Daniel C. Brannon, Jim Salas, Martha Troncoza []