NPD and Brand Management
Introduction
Jeffrey B. Schmidt is looking for syllabi for PhD-level courses in New Product Development/Management and/or Brand Management
INTEREST CATEGORY: INNOVATION AND TECH
POSTING TYPE: Dialog
Author: Jeffrey B. Schmidt
If anyone would be willing and able to share a syllabus (syllabi) for a PhD-level course on New Product Development/Mgt. and/or Brand Management, I would greatly appreciate it. After fall semester begins, I am willing to share my final syllabus with anyone who’s interested!
Thanks!
Jeffrey B. Schmidt, Ph.D.
Associate Professor – Marketing & Innovation
Division of Marketing & Supply Chain Mgt.
Price College of Business
307 W. Brooks Street
1H Adams Hall
University of Oklahoma
Norman, OK Â 73019-4001
Faculty Mentor– Cross
Faculty Fellow – Headington Residential College
(405) 821-4484 Cell
jbs@ou.edu