J Con Behaviour

Introduction

Journal of Consumer Behaviour, 20(4)

INTEREST CATEGORY: CONSUMER BEHAVIOR
POSTING TYPE: TOCs


Contemporary Personality Perspectives in Consumer Behaviour

EDITORIAL

Introduction to special issue on contemporary personality perspectives in consumer behaviour
Nina Michaelidou, Nikoletta-Theofania Siamagka []

SPECIAL ISSUE ARTICLES

Nonprofit organization advertising on social media: The role of personality, advertising appeals, and bandwagon effects
Hayoung Sally Lim, Lindsay Bouchacourt, Natalie Brown-Devlin []

Consumer personality factors and iPhone consumption in China
Gong Sun, Jie Li, Zhiming Cheng, Steven D’Alessandro, Lester Johnson []

Getting some of that personality: There is an app for that!
Sally Rao Hill, Francois Carrillat []

New rules of social media shopping: Personality differences of U.S. Gen Z versus Gen X market mavens
Deborah Goldring, Carol Azab []

Reaching the price conscious consumer: The impact of personality, generational cohort and social media use
Jacqueline K. Eastman, Rajesh Iyer, Kevin L. Eastman, Sianne Gordon-Wilson, Pratik Modi []

The hoarder, the oniomaniac and the fashionista in me: A life histories perspective on self‐concept and consumption practices
Panayiota Alevizou, Claudia E. Henninger, Jennifer Stokoe, Ranis Cheng []

A superiority–inferiority hypothesis on disparagement humor: The role of disposition toward ridicule
Leonidas Hatzithomas, Maria C. Voutsa, Christina Boutsouki, Yorgos Zotos []

Sociability and interdependent self‐construal on consumer choice for group: A moderated mediation model
Zhen Li, Soochan Choi, Jeffrey Yi-Lin Forrest []

Consumers’ self‐construal: Measurement and relevance for social media communication success
Verena Hofmann, Lisa Marie Schwayer, Nicola E. Stokburger-Sauer, Anna Teresa Wanisch [Google Scholar]

Consumption coping with ageing: Individual factors underlying the use of anti‐ageing products
Gordy Pleyers, Nicolas Vermeulen []

Do buyer–seller personality similarities impact compulsive buying behaviour?
Fayaz Ali, Muhammad Z. Tauni, Ayaz Ali, Tanveer Ahsan []