蹤獲扦夥厙

MRSIG Lehmann Award

Introduction

Minkyung Kim and Andreas Lanz have won the 蹤獲扦夥厙 Marketing Research SIG's 2021 Don Lehmann Award for Best Dissertation-Based Articles

INTEREST CATEGORY: MARKETING RESEARCH
POSTING TYPE: Awards

Author: P. K. Kannan


蹤獲扦夥厙 Marketing Research SIG

Minkyung Kims and Andreas Lanzs Dissertation-based Articles Win 2021 Don Lehmann Award

A three-member committee, consisting of an ex-JM Editor, an ex-JMR editor and an ex-JCR editor, all world-renowned marketing scholars, has selected Minkyung Kims and Andreas Lanzs dissertation-based articles as co-winners of 2021 Don Lehmann Award, with the Finalist as Kristopher Kellers dissertation-based article.

Minkyung Kim is Assistant Professor, Kenan-Flagler School of Business, University of North Carolina and Andreas Lanz is Assistant Professor of Marketing at HEC, Paris. Kristopher Keller is Assistant Professor, Kenan-Flagler School of Business, University of North Carolina.泭 The complete citations of the articles are as follows.

Co-Winners:

Kim, Minkyung., K. Sudhir,泭 Kosuke Uetake, Rodrigo Canales (2019). “When Salespeople Manage Customer Relationships: Multidimensional Incentives and Private Information,” Journal of Marketing Research, 56(5), 749簫766.

Lanz, Andreas, Jacob Goldenberg, Daniel Shapira, and Florian Stahl (2019), Climb or Jump: Status-Based Seeding in User-Generated Content Networks, Journal of Marketing Research, 56(3), 361378.

Finalist:

Keller, Kristopher O., Inge Geyskens, and Marnik G. Dekimpe (2020), Opening the Umbrella: The Effects of Rebranding Multiple Category-Specific Private-Label Brands to One Umbrella Brand, Journal of Marketing Research, 57 (4), 677-94.

The Lehmann Award, established in 1997 in honor of Prof. Donald R. Lehmann, Professor of Marketing at Columbia University recognizes the Best Dissertation-based Article published in the Journal of Marketing or Journal of Marketing Research. This annual award is nominated by any member of the academic community and selected by the Marketing Research SIG Awards Committee. This years committee received fourteen excellent nominations, resulting in a tough competitive pool.

The winners and finalist will be recognized at the MR SIG reception and award ceremony during 2021 Summer 蹤獲扦夥厙 Conference online. MR SIG welcomes you to the reception. Details will be made available soon.

P. K. Kannan
Chair, MR SIG

Previous 蹤獲扦夥厙-MRSIG Don Lehmann Award Winners

2020 (Joint Winners) Christian Hughes, Vanitha Swaminathan, and Gillian Brooks AND

Xuan Liu, Savannah W. Shi, Thales Teixeira, and Michel Wedel

2019 (Joint Winners) Courtney Paulson, Lan Luo, Gareth M. James AND

Amalesh Sharma, Alok R. Saboo, V. Kumar

2018 Daniel McCarthy, Peter S. Fader, and Bruce G.S. Hardie

2017 (Joint Winners) Sarang Sunder, V. Kumar, Yi Zhao AND

Anindita Chakravarty, Rajdeep Grewal

2016 (Joint Winners) V. Kumar, Xi (Alan) Zhang, Anita Luo AND

Valeria Stourm, Eric T. Bradlow, Peter S. Fader
2015 – Seshadri Tirunillai, Gerard J. Tellis
2014 Anita Luo, V. Kumar
2013 (Joint Winners) Sanjay Puligadda, Bill Ross, Rajdeep Grewal AND

Oliver Rutz, Randy Bucklin
2012 Andrew Stephen, Oliver Toubia
2011 Michael Trusov, Anand Bodapati, Randy Bucklin
2010 Andrew Petersen, V. Kumar
2009 Lan Luo, P.K. Kannan, Brian Ratchford
2008 Joseph Pancras, K. Sudhir
2007 Debora V. Thompson, Rebecca Hamilton, Roland Rust
2005 Rajkumar Venkatesan, V. Kumar
2004 Peter Verhoef
2003 Kay Lemon, Tiffany White, Russ Winer
2002 Vanitha Swaminathan, Richard Fox, Srinivas Reddy
2001 (Joint Winners) Werner Reinartz, V. Kumar AND

Sanjeev Varki, Bruce Cooil, Roland Rust
2000 Venkatesh Shankar, Greg Carpenter, Lakshman Krishnaurthi
1999 K. Sivakumar, S.P. Raj
1998 Adam Finn, Ujwal Kayande
1997 V. Seenu Srinivasan, Chan Su Park