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Intl Mar Rev

Introduction

International Marketing Review, 38(3)

INTEREST CATEGORY: GLOBAL MARKETING
POSTING TYPE: TOCs


International entrepreneurship from emerging to developed markets: an institutional perspective
Nuraddeen Sani Nuhu, Martin Owens, Deirdre McQuillan []

Resource indivisibility, lumpy costs and the multinationality–performance relationship
Ohad Ref, Itzhak Gnizy []

Serendipitous opportunities, entry strategy and knowledge in firms’ foreign market entry
Mikael Hilmersson, Martin Johanson, Heléne Lundberg, Stylianos Papaioannou [Google Scholar]

Intermediary resources and export venture performance under different export channel structures
Ryuta Ishii []

The impact of country of origin on consumers’ pricing judgments in ecommerce settings
Emi Moriuchi [Google Scholar]

Export activity, R&D investment, and foreign ownership: does it matter for productivity?
Carlos M.P. Sousa, Ji Yan, Emanuel Gomes, Jorge Lengler []

The antecedents and consequences of exporting cultural products
Chih-Pin Lin, Tse-Ping Dong []