Quant Mar Econ
Introduction
Quantitative Marketing and Economics, 19(1)
INTEREST CATEGORY: MARKETING RESEARCH
POSTING TYPE: TOCs
Consumer search in the U.S. auto industry: The role of dealership visits
—Dan Yavorsky, Elisabeth Honka, Keith Chen []
Geography as branding: Descriptive evidence from Taobao
—Pradeep K. Chintagunta, Junhong Chu []
The impact of social distancing on box-office revenue: Evidence from the COVID-19 pandemic
—In Kyung Kim []