J Acad Mar Sci
Introduction
Journal of the Academy of Marketing Science, 49(2)
POSTING TYPE: TOCs
The biasing effect of common method variance: some clarifications
—Hans Baumgartner, Bert Weijters, Rik Pieters []
How value co-creation and co-destruction unfolds: a longitudinal perspective on dialogic engagement in health services interactions
—Debbie Isobel Keeling, Kathleen Keeling, Ko Ruyter, Angus Laing []
Pay attention, please! Person brand building in organized online attention economies
—Andrew N. Smith, Eileen Fischer []
Corporate social responsibility in luxury contexts: potential pitfalls and how to overcome them
—Jenni Sipilä, Sascha Alavi, Laura Marie Edinger-Schons, Sabrina Dörfer, Christian Schmitz []
How young companies can effectively manage their slack resources over time to ensure sales growth: the contingent role of value-based selling
—Ad Jong, Nicolas A. Zacharias, Edwin J. Nijssen []
Conflict and performance in channels: a meta-analysis
—Kamran Eshghi, Sourav Ray []
Customer inertia marketing
—Conor M. Henderson, Lena Steinhoff, Colleen M. Harmeling, Robert W. Palmatier []
Discovering heterogeneous consumer journeys in online platforms: implications for networking investment
—Ho Kim, Juncai Jiang, Norris I. Bruce []
We can fix this! Donor activism for nonprofit supply generation
—Tonya Williams Bradford []
Buyer–supplier relationship dynamics: a systematic review
—Ali Shamsollahi, Danielle A. Chmielewski-Raimondo, Simon J. Bell, Reza Kachouie []