Euro J Mar
Introduction
European Journal of Marketing, 55(2)
POSTING TYPE: TOCs
Impact value and sustainable, well-being centred service systems
—Hamish Simmonds, Aaron Gazley []
Shelf-based scarcity as a cue of luxuriousness: an application of psychophysiology
—Billy Sung, Siobhan Hatton-Jones, Min Teah, Isaac Cheah, Ian Phau []
Effectiveness of brand placements in music videos on viewers’ brand memory, brand attitude and behavioral intentions
—Davit Davtyan, Isabella Cunningham, Armen Tashchian []
Country image and consumer evaluation of imported products: test of a hierarchical model in four countries
—John Thøgersen, Jessica Aschemann-Witzel, Susanne Pedersen []
Abusive supervision in retailing: the mediating role of customer orientation and the moderating roles of contingent reward and contingent punishment
—Zhiyong Yang, Fernando Jaramillo, Yonghong Liu, Weiling Ye, Rong Huang []
How within-country consumer product (or brand) localness and supporting marketing tactics influence sales performance
—Jake Hoskins, J. Cameron Verhaal, Abbie Griffin []
Do online searches influence sales or merely predict them? The case of motion pictures
—Ho Kim []
The allure of starting afresh: the effects of mortality-related sadness on the effectiveness of fresh start appeals
—Felix Septianto, Saira Khan, Yuri Seo, Linsong Shi []
The path of support-to-sales: mediating role of seller collaborative information exchange in social commerce
—Li Chen, Fengxia Zhu, Murali Mantrala []
The paradox of surprise: empirical evidence about surprising gifts received and given by close relations
—Joëlle Vanhamme, Adam Lindgreen, Michael Beverland []
Not just another internal service provider: how a firm’s marketing research function influences uses of market research information
—Christian Bode, Ingmar Geiger []
Impacts of salespeople’s biased and unbiased performance attributions on job satisfaction: the concept of misattributed satisfaction
—Christine Lai-Bennejean, Lauren Beitelspacher []