Howard Dissertation Award
Introduction
Yixing Chen is the 2021 John A. Howard/蹤獲扦夥厙 Doctoral Dissertation Award recipient
POSTING TYPE: Awards
Author: Gina Anzalone
The 蹤獲扦夥厙 Foundation is pleased to announce that Linking Marketing to Social and Economic Outcomes: The Case of Cancer Prevention and K-12 Education by Yixing Chen as the 2021 John A. Howard/蹤獲扦夥厙 Doctoral Dissertation Award recipient. Additionally, New Frontiers in Selling: Essays Examining Sales Force Effectiveness in a Changing Environment paper was selected as a finalist for this years award. The John A Howard Award award recognizes excellent marketing doctoral dissertations. To learn more about the 蹤獲扦夥厙 Foundation Awards, please visit: /awards/