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J Food Prod Mar

Introduction

Journal of Food Products Marketing, 26(9)

INTEREST CATEGORY: SECTORS
POSTING TYPE: TOCs


The Moderating Role of Individualism/Collectivism and Materialism: An Application of the Theory of Planned Behavior (TPB) in Halal Food Purchasing
Afzaal Ali , Mehkar Sherwani , Adnan Ali , Zeeshan Ali & Shahid Sherwani [] []

The International Marketing Strategy of Luxury Food SMEs: The Case of Truffle
Matilde Milanesi , Marina Gigliotti & Andrea Runfola [] []

Sustainable Beer: Testing the Effects of Water Conservation Messages and Brewery Type on Consumer Perceptions
Nicole M. Lee , Coy Callison & Trent Seltzer [] []

Determinants of Household Choice of Dairy and Plant-based Milk Alternatives: Evidence from a Field Survey
Albert Boaitey & Kota Minegishi [] []