Rev Mar Res
Introduction
Review of Marketing Research, 17
POSTING TYPE: TOCs
Curiosity and Its Implications for Consumer Behavior
—Christopher K. Hsee, Bowen Ruan []
Marketing Research on Environmental Sustainability
—Dawn Iacobucci, Marcelo L. D. S. Gabriel, Matthew J. Schneider, Kavita Miadaira Hamza []
Introduction
—Dawn Iacobucci (Guest Editor) []
How Marketing Can Save Democracy
—Yoram (Jerry) Wind, David Reibstein []
The Inevitable Downward Spiral of American Political Discourse
—Joel H. Steckel []
Market Response Models for Social Marketing Causes
—Dominique M. Hanssens []
Political Advertising Needs Better Regulation
—Brian T. Ratchford []
Our Data-driven Future: Promise, Perils, and Prognoses
—Dana Turjeman, Fred M. Feinberg []
Some Thoughts on Happiness, Well-being, and a Meaningful Life for Academics
—Richard Bagozzi []
The Conceptualization and Measure of Creativity: Implications for Research in Marketing and Consumer Behavior
—Joseph R. Priester, Monique A. Fleming []
Sustainability Developments in Cities of the World
—Mark Peterson, Rhett Epler []
A Framework for Understanding Communication through Comics (Illustrated)
—Eric Yorkston, Xavier Drèze []
Global Food Security: How Marketing Can Help
—David E. Bell []
The Retirement Planning Crisis: Finding a Way Out with a Consumer Behavior Perspective
—Wayne D. Hoyer, Harley Krohmer []
Discovering Market Structure of Ambiguously Appraised Products from Bid History in Online Auctions
—Mayukh Dass, Srinivas K. Reddy, Md. Tarique Newaz, Mehrnoosh Reshadi []
Preference for Practical versus Theoretical Knowledge: Conceptualization and Consumer Behavior Predictions
—Haiyang Yang, Ziv Carmon, Itamar Simonson []