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INTEREST CATEGORY: INNOVATION AND TECH
POSTING TYPE: Calls: Other

Author: Ebrahim Mazaheri

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Title: The Impact of COVID-19 on E-Commerce

Editor: Ebrahim Mazaheri, Associate Professor of Marketing
Lazaridis School of Business & Economics
Wilfrid Laurier University, Waterloo, Canada
emazaheri@wlu.ca

Proposal Submission Deadline: 02-Nov-2020

Link:

Summary: Almost all businesses have experienced the impacts of COVID-19 pandemic. The impacts on some businesses meant bankruptcy and for others meant more growth and revenue. Many believe that business after COVID-19 won’t be the same. The pandemic has changed the way customers do shopping and businesses sell products/services.

Many customers now prefer to do online shopping rather than going to the retail store. A new report by PYMNTS indicates that consumers are 31% more likely to do online shopping in 2020 than they were in 2019. Furthermore, more and more customers are using their mobile devices during the pandemic than ever before; PYMNTS also reported that almost 55% of all 2,062 consumers they surveyed “used their mobile devices to help them complete their most recent purchases.â€�ÌýEven though the majority of businesses hit hard with COVID-19, reports are showing almost 130% year-over-year growth in the U.S and Canadian e-commerce orders as of April 21, 2020 (Columbus, 2020).

The chapters in this book illustrate how the COVID-19 pandemic has impacted different areas of e-commerce; from customer behaviour to supply chain management and cover all three types of e-commerce: B2B, B2C, and M-Commerce.

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If you are interested, please submit your proposal here:

Do not hesitate to contact me if you have any questions.

Regards,

Ebrahim Mazaheri, Ph.D.
Associate Professor of Marketing
Lazaridis School of Business & Economics
Wilfrid Laurier University
LH 2051, 75 University Avenue West
Waterloo, ON, N2L 3C5
Tel:Ìý(519) 884-0710 ext. 3472
Email:Ìýemazaheri@wlu.ca
Website: wlu.ca/faculty/Ebrahim-mazaheri